Marlboro Cigarettes

Let the other brands try hard as they may, they will never come close to Marlboro cigarettes. Marlboro Cigarettes are the largest selling cigarettes in the world, it's an iconic brand which has set such high standards that it doesn't look like any other brand would ever reach the mark set by them. It's a product of incomparable taste and unparalleled quality. Marlboro is produced by Philip Morris USA, which is a branch of the Altria Tobacco Company, in the USA and by Philip Morris International, a different company, outside America.

Marlboro in their 80 years of production has undergone constant change and development. In an effort to attract smokers who have different preferences, Marlboro has introduced Marlboro Accent (Ultra Lights), Marlboro Blue Fresh (Menthol), Marlboro Blue Ice (Menthol), Marlboro Extra Flavor, Marlboro Filter (Flavor) Plus, Marlboro Flavor Mix (Medium) and many more. One of the lighter variants which has a good fan following is Marlboro Ultra Lights (Silver). They are very flavorsome and aromatic, and differ from the original only in strength. Marlboro Ultra Lights (Silver) are for mild smokers; it leaves very little bad taste and is very good for regular smoking.

Another thing that every smoker likes about Marlboro is the famous "Marlboro man." How did the concept of Marlboro man come by? When this brand was going through a tough phase, the company hired a Chicago advertising agency called The Leo Burnett Company. This ad agency was given the task of making Marlboro cigarettes appealing to men. They came up with the tattooed man campaign. It involved a series of print ads showing a man with a tattoo on his hand holding a Marlboro. The man would be one of several manly types, such as a firefighter, policeman, a cowboy or a construction worker. After studying the consumer response the agency shortlisted the cowboy figure which proved to be the most popular. By 1957, the cowboy figure replaced other pictures. The intention of the makers was to use the cowboy figure to market Marlboro cigarettes and their selling point was that Marlboro man captures the essence of the ideal American man. The Marlboro Man has appeared on Marlboro cigarette packs for almost fifty years on newspapers, on the pages of magazines, in store window displays, and billboards.